Mumbai-based D2C fresh vegetables delivery startup Fraazo has laid off over 150 full-time employees, a significant workforce reduction driven by a severe funding crunch. The layoffs, announced on July 9, affected multiple departments including operations, tech, and product. In a major operational pullback, the company has also shut down over 50 dark stores nationwide and completely exited the Delhi-NCR market. This restructuring, which includes potential further closures in Hyderabad and Bengaluru, comes less than a year after Fraazo raised $50 million, highlighting the intense pressure in the quick-commerce sector as the startup scales down to conserve capital.
