Israeli AI startup Noogata has shut down, resulting in the layoff of its entire 10-person team. The company, which had previously employed over 40 people, failed to meet key business milestones and was unable to secure new funding. Founded in 2019 and backed by investors like Team8, Noogata had raised $28 million to develop an AI-powered organizational platform for clients including PepsiCo and Colgate. The closure was announced in May 2025, and the company is now seeking to sell its underlying technology.
