Postscript, a marketing automation platform for e-commerce brands, laid off approximately 20 employees in January 2024, representing about 10% of its workforce at the time. The company, operating in the competitive SaaS and e-commerce technology industry, cited a strategic restructuring to improve operational efficiency and focus on long-term profitability. This move was part of a broader trend of workforce adjustments in the tech sector as companies navigated economic uncertainties.