Redfin

Redfin, a major online real estate marketplace, is laying off approximately 450 employees as part of a restructuring of its rentals segment. This workforce reduction, announced in February 2025 and to be completed by July, follows a new exclusive partnership where Zillow will provide multifamily rental listings for Redfin's platforms. The strategic move, involving a $100 million payment from Zillow, aims to allow Redfin to focus on other services like lending and title operations. This constitutes the company's third and largest round of layoffs in recent months, reflecting ongoing adjustments in the competitive real estate tech industry.

Redfin laid off 46 employees on 2025-01-09.

Redfin, the Seattle-based real estate brokerage, has laid off 82 employees this week, representing less than 2% of its workforce of approximately 4,700. The targeted cuts primarily affect the company's Concierge service, support staff, and sales managers, as Redfin continues to navigate a challenging housing market and shifts its business model. The company reported a net loss of nearly $28 million in the second quarter and is decentralizing its Concierge offering while transitioning more agents to a commission-based pay structure, reducing the need for managerial support. Some affected staff may be offered positions as agents.

Redfin laid off 201 employees representing approximately 4% of its workforce on 2023-04-11.

Redfin, a major real estate technology company, announced significant layoffs on November 9, 2022, cutting 862 employees, which represents 13% of its total workforce. This decision is part of a broader strategic shift to wind down its home-flipping business, RedfinNow, as the company faces a prolonged housing market contraction expected to last into 2023. The move follows earlier job cuts in June and comes amid a sharp decline in homebuying demand, with the company's quarterly losses widening. CEO Glenn Kelman noted the housing market in 2023 is projected to be 30% smaller than in 2021, necessitating these reductions to align with the challenging economic outlook. This reflects broader struggles within the iBuyer industry, where tech-driven home-flipping models have faced profitability issues.

Redfin laid off 470 employees representing approximately 8% of its workforce on 2022-06-14.

Redfin laid off 236 employees representing approximately 7% of its workforce on 2020-04-07.