MediaNG

Big Cabal Media Layoffs

August 2023

Big Cabal Media announced a layoff affecting 0 employees (19% of its workforce) in August 2023. The company operates in the Media sector.

Share:
People Affected

0

Percentage

19%

Announced Date

Aug 4, 2023

Company Information

Industry
Media
Country
NG
Region
Lagos, Non-U.S.
Last Updated: Apr 18, 2026

About

Pan-African media company Big Cabal Media, parent to TechCabal, Zikoko, and Citizen, laid off 19% of its workforce on August 4, 2023, citing harsh market conditions. The decision, described as challenging, was driven by revenue growth that still fell short of budgetary expectations, partly due to Nigeria's currency devaluation. The company's new publication, Citizen, focused on Nigerian politics, was most affected. Despite a 180% year-on-year revenue increase in the first half of the year, Big Cabal Media aims to become more efficient and self-sustaining by focusing on its tech media and data analytics arms. Affected employees will receive two months' salary as part of the transition.

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