Bird Layoffs

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Bird, the shared micromobility company, conducted a round of layoffs in early October 2023, following its recent acquisition of e-scooter operator Spin. While the exact number of affected employees was not disclosed, the cuts were aimed at reducing redundancies and creating a more efficient integrated team after the merger. This move comes as Bird, which was delisted from the New York Stock Exchange the prior week, has struggled with profitability since going public in 2021. The company faced challenges from a high-cost, low-return business model and a previous growth-at-all-costs strategy, leading to significant cash burn and loss of investor confidence.

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