Gorillas Layoffs
May 2022
Gorillas announced a layoff affecting 300 employees (50% of its workforce) in May 2022. The company operates in the Food sector.
300
50%
May 24, 2022
About
Berlin-based on-demand grocery delivery startup Gorillas laid off approximately 300 employees in May 2022, representing half of its global office workforce of 600. This significant reduction is part of a strategic shift to focus on its five core markets—the UK, US, Germany, France, and the Netherlands—which generate 90% of its revenue. The company, which operates in the competitive instant grocery delivery sector, is also evaluating its presence in four other European countries. The layoffs reflect broader challenges in the industry, where rapid expansion fueled by venture capital and pandemic demand has raised sustainability concerns, with many services relying on heavy subsidies and facing scrutiny over their business models and urban impact.
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