MediaFR

Jellysmack Layoffs

January 2024

Jellysmack announced a layoff affecting 30 employees in January 2024. The company operates in the Media sector.

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People Affected

30

Announced Date

Jan 23, 2024

Company Information

Industry
Media
Country
FR
Region
New York City
Last Updated: Apr 18, 2026

About

Creator economy startup Jellysmack laid off 30 employees in the US and France in December 2023, marking its third round of layoffs within a year. The cuts were part of a restructuring effort to focus on areas of traction and growth, particularly its technology and AI product offerings for creators. CEO Michael Philippe cited a contraction in monetization across platforms, driven by volatility in the digital ad market and a decrease in long-form distribution, as key reasons. The company, which helps creators distribute content on platforms like Facebook and Snapchat, aims to preserve its long-term health amid these challenges.

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