MarketingIL

Namogoo Layoffs

January 2023

Namogoo announced a layoff affecting 20 employees (15% of its workforce) in January 2023. The company operates in the Marketing sector.

People Affected

Percentage

15%

Announced Date

Jan 23, 2023

About

Israeli startup Namogoo has laid off 20 employees, constituting over 15% of its remaining workforce, in its second round of job cuts in less than three months. Following the layoffs, the company's team will total around 100 people, primarily based in Israel with others in London, Boston, and New York. CEO Chemi Katz stated that these cutbacks will make the company profitable immediately, even as it continues to grow and serve major clients like Victoria's Secret and Neiman Marcus. Founded in 2014, Namogoo, which has raised $81 million, provides a digital journey continuity platform to help websites retain potential customers. This move reflects ongoing adjustments within the tech industry amid broader economic challenges.