MarketingIL

Skai Layoffs

July 2022

Skai announced a layoff affecting 30 employees (4% of its workforce) in July 2022. The company operates in the Marketing sector.

Share:
People Affected

30

Percentage

4%

Announced Date

Jul 27, 2022

Company Information

Industry
Marketing
Country
IL
Region
Tel Aviv, Non-U.S.
Last Updated: Apr 18, 2026

About

Israeli marketing technology company Skai, formerly known as Kenshoo, laid off approximately 30 employees in July 2022, representing about 4% of its workforce. The layoffs primarily affected staff from the acquired company Signals Analytics, whose product marketing was being discontinued. The company cited the global economic slowdown as the reason, stating the cost-cutting measures were necessary to sustain growth and profitability.

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