MarketingIL

Skai Layoffs

December 2024

Skai announced a layoff affecting 80 employees (14% of its workforce) in December 2024. The company operates in the Marketing sector.

Share:
People Affected

80

Percentage

14%

Announced Date

Dec 3, 2024

Company Information

Industry
Marketing
Country
IL
Region
Tel Aviv, Non-U.S.
Last Updated: Apr 18, 2026

About

Marketing platform Skai, formerly known as Kenshoo, is laying off approximately 80 employees, which represents about 15% of its workforce of 550 people. The company, a pioneer in Israeli digital marketing and high-tech founded in 2006, is refocusing its strategy to concentrate on high-growth areas like commerce and retail media while improving profitability and operational efficiency. This follows a previous workforce reduction in 2022 after a merger. The layoffs, announced in December 2024, affect half of the impacted employees in Israel as the company streamlines its operations.

Report an Error

If you find incorrect information, please let us know so we can correct it.

support@layoffs.nl