TransportationUS

Waze Layoffs

June 2023

Waze announced a layoff affecting 0 employees in June 2023. The company operates in the Transportation sector.

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Announced Date

Jun 27, 2023

Company Information

Industry
Transportation
Country
US
Region
SF Bay Area
Last Updated: Apr 18, 2026

About

Google is implementing layoffs at its Waze mapping service as part of a strategic integration with its own mapping products. The cuts, announced in an internal email on Tuesday, affect roles in sales, marketing, operations, and analytics as Waze transitions its advertising system to use Google Ads instead of a separate platform. While the exact number of layoffs was not specified, the Waze unit employs over 500 people. This move follows Google's broader efforts to streamline operations and improve efficiency, including the consolidation of Waze into its Geo division since late last year. The tech giant, which acquired Waze for about $1.3 billion in 2013, aims to create a more scalable ads product, reflecting ongoing adjustments within the competitive mapping and navigation industry.

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