Grocery delivery startup SEND, which operated in Australia, collapsed into voluntary administration in early May 2022. The company, founded during the COVID-19 pandemic, employed an estimated 300 staff across multiple sites in Sydney and Melbourne. Its collapse resulted in all employees being laid off, representing 100% of its workforce. Administrators cited a "sizeable cash burn" used to grow market share and unique financing challenges with international investors as key reasons for the failure. SEND had secured a $3.1 million capital raise in 2021 but ultimately could not sustain operations. The tech startup, which offered ultra-fast grocery deliveries, ceased operations entirely following the administration appointment.
